Intro
Google has about 90% share of the Search Engine market. None of the others will make a significant impact on a client's bottom line. We have a lot of historical data on Google and this provides useful insigts.
It's unhelpful to try to anticipate short-term changes in Google's algorithm. Google tends to update its index on Holidays, Fourth of July, Easter, Thanksgiving for example, but the reason for the timing is not clear.
The power of search engines is obvious! If you are a lawyer specializing in divorce, advertising on the radio may produce some results, but only a tiny fraction of listeners are interested in getting a divorce immediately. In contrast, 100% of individuals searching for "divorce laywer near me" are EXCELLENT prospects!
Why Page One of Google Matters
In the field of SEO. there is a saying "if you're on page one of Google, you eat lobster. Page two... you can afford hamburger. Page three.. you're eating Top Ramen and Spam."
If you search for your business's name (Bob's Furntiture), Google will ALWAYS show you on page one. If customers know the name of your business, Google will absolutely make sure you are found. But if they have never heard of your company, you need help.
SEO Tools
An automated tool that checks a website for broken links
SEMRUSH
KeyWordSpy
MOZ Keyword Explorer
GREAT on-page text analyzer
Site not indexed by Google? Check it out here!
Make XML sitemaps here!
An XML sitemap-checker suggested by a visitor to this sire. Thanks, Kiara!
HTML5
W3C HTML Validator
CSS element centering
So what is “long-tailed” search?
Is your website slow?
HTML5 – Convert HTML/XHTML to CSS
Google’s PageSpeed Insight Tool
Keyword Density Checker (sign-up required but free and well worth the effort)
A great SEO resource for beginners
Download a copy of an entire website
A REALLY good keyword analysis tool!
Why No Padlock? The name says it all!
Want a phone icon?
Minify your HTML
Minify your CSS
Could your site be leaner and run faster?
How do I leverage browser caching?
A handy overview of Google’s Webmaster Guidelines
Bruce Clay’s massive resource on disavowing links
Another great article about disavowing links
Who hosts that website?
Keyword density tool and more
Schema.org, the new home of Google’s Structured data Tool
How to create a “Restore Point” in Windows 10
A Guide to Google Search Ranking Systems |
Contact
Elements
Text
This is bold and this is strong. This is italic and this is emphasized.
This is superscript text and this is subscript text.
This is underlined and this is code: for (;;) { ... }. Finally, this is a link.
Heading Level 2
Heading Level 3
Heading Level 4
Heading Level 5
Heading Level 6
Blockquote
Fringilla nisl. Donec accumsan interdum nisi, quis tincidunt felis sagittis eget tempus euismod. Vestibulum ante ipsum primis in faucibus vestibulum. Blandit adipiscing eu felis iaculis volutpat ac adipiscing accumsan faucibus. Vestibulum ante ipsum primis in faucibus lorem ipsum dolor sit amet nullam adipiscing eu felis.
Preformatted
i = 0;
while (!deck.isInOrder()) {
print 'Iteration ' + i;
deck.shuffle();
i++;
}
print 'It took ' + i + ' iterations to sort the deck.';
Lists
Unordered
- Dolor pulvinar etiam.
- Sagittis adipiscing.
- Felis enim feugiat.
Alternate
- Dolor pulvinar etiam.
- Sagittis adipiscing.
- Felis enim feugiat.
Ordered
- Dolor pulvinar etiam.
- Etiam vel felis viverra.
- Felis enim feugiat.
- Dolor pulvinar etiam.
- Etiam vel felis lorem.
- Felis enim et feugiat.
Icons
Actions
Table
Default
| Name |
Description |
Price |
| Item One |
Ante turpis integer aliquet porttitor. |
29.99 |
| Item Two |
Vis ac commodo adipiscing arcu aliquet. |
19.99 |
| Item Three |
Morbi faucibus arcu accumsan lorem. |
29.99 |
| Item Four |
Vitae integer tempus condimentum. |
19.99 |
| Item Five |
Ante turpis integer aliquet porttitor. |
29.99 |
|
100.00 |
Alternate
| Name |
Description |
Price |
| Item One |
Ante turpis integer aliquet porttitor. |
29.99 |
| Item Two |
Vis ac commodo adipiscing arcu aliquet. |
19.99 |
| Item Three |
Morbi faucibus arcu accumsan lorem. |
29.99 |
| Item Four |
Vitae integer tempus condimentum. |
19.99 |
| Item Five |
Ante turpis integer aliquet porttitor. |
29.99 |
|
100.00 |